Thomas Minieri is an American artist and entrepreneur. He got a job at dance company in Boston to help put himself through art school. His career as a professional dancer took off faster than his art career and within a few years, he launched his first company at the age of 25 with a mere $30 startup budget. DanceSport Carolina quickly became a trend setting, industry leading powerhouse company in the dance world. Staggering growth under the leadership of Thomas Minieri propelled the venture to experience triple digital gains annually reaching well over $1M in sales by its seventh year in operation.
Along the way affiliate real estate company King Tut Properties acquired several key commercial properties and historic properties at rock bottom prices during the economic downturn between 2009 and 2011. DanceSport Carolina franchised its system in 2013 making it the world's first dance industry franchise since 1940. For the next five years, Thomas Minieri shared his many business secrets and success strategies with franchisees and dancers across the southeast United States. Then, in 2017, Thomas & Elizabeth Minieri decided it was time to move on to pursue other interests. They sold their dance business, including the over $2.5 million in commercial real estate they had acquired.
The Minieri's took some time off to focus on their family, welcoming the arrival of their daughter, Abigail. Soon-thereafter, Thomas Minieri launched Minieri & Company, a marketing agency with a focus on digital marketing, website development and brand creation. Recently, Thomas Minieri added a fashion and e-commerce division of Minieri & Company that operates under the brand Psalm Society.
Continue scrolling to take a trip down memory lane at some of the highlight moments of the past 15 years!
In 2015, Thomas Minieri was inducted into the Young Entrepreneur Council after his company exceeded $1 million in annual revenues several years in a row. The $1 million in annual revenue benchmark is a standard for success for entrepreneurs of all ages and industries. Connect with Thomas if you need help or guidance boosting your company to new heights or click below for more info on the YEC.
My path to $1 million in annual gross revenues took only seven years to achieve. Here is a tax return based chart to illustrate our growth trajectory.
The Mount Washington Resort, in northern New Hampshire, is one of America’s most beautiful places to visit. Located in the small mountain town of Bretton Woods, this quaint and romantic destination was the perfect backdrop for our special day.
Thomas & Elizabeth met in Boston, Massachusetts in 2002, where they attended the same church in Cambridge. Though from New England, they love their new southern home in beautiful Charleston, South Carolina!
As artists from different fields, Thomas & Elizabeth love creating things that are both beautiful and functional, perfect traits for finding success in artistic industries such as marketing, real estate and franchising.
"Beauty, passion and creativity are hallmarks of King Tut Properties,“ says company founder, Thomas Minieri, who established the brand in 2009 as a commercial and retail renovation and holding company. Since that time, King Tut Properties has expanded to include residential and commercial rental services, historic renovations, and interior design.
King Tut Properties got its name after company founder, Thomas Minieri, visited the King Tut exhibit on tour in Atlanta, Georgia in 2009. A fan of ancient history, Thomas thought the name sounded fitting, especially since Elizabeth is of Middle Eastern and Egyptian decent.
Our most noteworthy artistic projects included the rehabilitation of 189 N Trade St in Matthews, NC and the renovation of 170 W Main St in Buford, GA. Check out the media below!
In 2011, Thomas Minieri saw a hidden gem in a dilapidated historic property in Matthews, North Carolina. 365 sleepless nights later, his vision came to fruition and life was once again brought back to this amazing building! King Tut Properties creates beauty and art through dynamic and innovative real estate endeavors.
Once completed, the beautiful property quickly became a focal point for the town of Matthews. In this video Elizabeth Minieri hosts the grand opening event with a special visit from the mayor! Continue below for images of our second historic renovation project, a beautiful church property in Buford, Georgia!
In 2005, entrepreneur and visionary couple, Thomas & Elizabeth Minieri, created a magical dance company that found a creative and unique way to share its passion for dance and art with the world. The company was sold in 2017, along with all related assets. Today, the Minieri's maintain a small dance brand for fun that operates under the name DanceAway Ballroom.
The Planet Ballroom® brand and the exceptional digital and content marketing system that was built for it was the contributing factor that launched Minieri & Company into the successful marketing agency it is today. Creating this brand allowed us to demonstrate our unique ability to build a national brand from scratch by developing highly creative marketing elements and concepts in a wide range of mediums. We developed unique graphic design elements, video productions, digital advertisement campaigns, engaging sales presentations, brand related artwork, online and print advertisements, and business system components. All of our work was highly effective, resonated with customers and employees, and created a positive return on investment for the company in a very short period of time.
Advanced Design, Brand Concepts and Media
Below are a variety of samples that Minieri & Company created for the national brand Planet Ballroom® between 2008 and 2017. Included are beautiful, highly creative event posters, brand posters, sale presentations, and original artwork.
Check out this great video shot by Minieri & Company video team! Inspiration, Energy & Glamour® comes to life on the dance floor with this rockin' dance brand, Planet Ballroom®!
Planet Ballroom® celebrity spokesmodel Elizabeth Minieri lights up the dance floor with her final encore performance!
Elizabeth Minieri captivates audiences with her on-air personality. This sample video shows her in action hosting a live feed of a Planet Ballroom® grand opening.
Minieri & Company video production team captures the magic and elegance of our Planet Ballroom dance events!
In this cool behind-the-scenes video, we demonstrate how we brought the Planet Ballroom logo to life by directing and choreographing dancers to act out the logo silhouette!
In 2017, Thomas Minieri revised the Planet Ballroom logo and brand for a new project and concept idea. This awesome animation was created as a marketing piece to demonstrate his vision!
"Business today moves at the speed of light making it challenging for many business owners to keep up. Minieri & Company's unique fusion of art, technology and communications™ will transform your company forever, improving credibility and sales. Contact us today to get started!" - Minieri & Company CEO, Thomas Minieri
Our track record in entrepreneurship and marketing gives us a very unique perspective when working with our small and medium sized business clients. We approach marketing as entrepreneurs and focus on building marketing systems and assets that get our clients customers, push their rankings higher online and help them stand out in the crowd of competition.
In 2020, Thomas Minieri reentered the franchise world by launching the Minieri & Company franchise system. The concept is a home-based digital marketing franchise opportunity that empowers professionals with modern, high effective marketing strategies. In October 2020, Thomas Minieri and Minieri & Company were awarded top placement in Mirror Review's "Top 10 Disruptive Franchises" for the year!
At the Crossroads of Faith and Folly, which path will you choose? Psalm Society® faith based apparel and accessories encourages you to choose the path of Light, even when you feel anxious, doubtful, depressed, bitter or frustrated with life. Being a follower of God is rarely easy, but you are not alone on your journey. Connect with Psalm Society® and our growing community to help you stay focused on the Most High God of the Bible, the King of kings and the Lord of lords!
Our latest venture in fashion and marketing, Psalm Society® is set to launch in late summer 2020! Shop men's and women's Christian and faith based fashions, tees, tops, jackets, hoodies and prayer journals! All Psalm Society® fashion apparel displays original art and design by Thomas Minieri and team.